Consulting & Digital Marketing for Hotels & Resorts
Who We Are & What We Do
Leading North is a boutique hospitality consulting & digital marketing firm providing a full range of revenue-generating services designed to positively impact the value of hotel assets. Leading North manages an elite team of sales, marketing, revenue management, e-commerce, and web development experts who specialize in analyzing hotel revenue performance and designing plans with executable solutions. Working with private equity firms and real estate investment trusts, Leading North tailors the engagement based on the specific need of the property then deploys the right expert to address the need.
What If?
What if there was a way to unlock the value of your hotel asset and optimize its top and bottom line performance without having to build your own huge (and expensive) team of blue-chip talent?
Well… there is: Leading North is led by Mike Schugt, current President of Teneo Hospitality Group and former VP of Sales and Marketing with Hilton in the Southern US/ Latin America and EVP of Sales and Marketing with Highgate Hotels. Mike and the rest of our team are experts across a broad range of properties from independent newly opened resorts to long standing branded assets in major urban markets.
Why Choose Leading North?
Leading North’s Mission is to create greater value for hotel assets by changing the future top-line and bottom-line results. Our hotel consulting service offerings range from targeted engagement, operations and asset management support, recruiting services, pre-purchase analysis, post purchase execution and stabilization of the asset, interim sales and task force leadership, digital marketing solutions design and execution, and much more!
At Leading North, we have experience with most every hotel platform and brand!
Areas of expertise
Learn about our exclusive talent and expertise, our unparalleled passion for what we do, and our unique creativity and flexibility to make things happen!
Paid Search Advertising
Reach potential guests as they search for you. Be there when they either look for your hotel or have a need or want that your hotel can accommodate.
Google Display Remarketing
Reengage otherwise lost users who visited your site, checked rates, but left without booking.
Facebook Advertising
Engage past, future, and potential guests through social media and serve them highly targeted ads about your property.
Social Media Optimization
Connect with your audience and grow your social media following.
Email Marketing
Reach your database of email subscribers and serve them beautiful offers that they can’t refuse.
Search Engine Optimization
Rank higher on the SERPs and improve your organic search presence.